Head-to-Head: Direct Mail vs. Email Marketing
Email marketing was considered a cheaper and more eco-friendly approach than 'traditional' direct mail. Is that still the case? This blog reveals the surprising truth.
Direct Mail Category
Direct Mail, Pick and Pack, Printing
New Sustainable Services...Without Planting Pointless Trees
If you're eager for sustainable marketing and fulfilment services beyond the often superficial act of planting trees, this blog is for you.
Direct Mail, Marketing, Printing
Environmentally friendly marketing & fulfilment
Are you tired of seeing your marketing materials generate waste and harm the environment? At Flow Fulfilment, we understand the importance of sustainability and the impact that businesses can have on...
Direct Mail versus Leaflet Distribution
I had yet to learn what either of those marketing methods were. Direct mail phrase always sounded alien to me. But, because the door-to-door leaflet distribution is self-explanatory, I always thought...
10 Reasons Why Direct Mail is Still a Powerful Marketing Tool
In a world dominated by digital marketing, it's easy to overlook the power of direct mail. But the truth is, according to the Direct Marketing Association, direct mail campaigns have a response rate o...
Direct Mail, Graphic Design, Marketing
Design a killer flyer for your next direct marketing campaign
The practical guide to mastering flyers that get results for your business. In the final part of our flyers masterclass, we’re going to take a close look at the design side of things. Let’s face it, i...
Real Estate Direct Mail Marketing Campaign Tips
Boost your next Real Estate Direct Mail marketing campaign with these proven tips and tricks A recent study showed that it takes less brain power to process information obtained from direct mail, mea...
What is Direct Mail Drip Marketing?
The drip marketing strategy is where you repeat (drip feed) your direct mail marketing material to the same audience regularly. With [direct mail](https://www.flowfulfilment.co.uk/direct-mail) (and an...
Awards, Direct Mail, Marketing, Team
Eaton Smith Business of The Year Award
Our mailing house got awarded 2nd Prize at the Eaton Smith Business of The Year Award Ceremony.
Direct Mail, Graphic Design, Marketing, Printing
Direct Mail Jargon Buster!
Like any industry, the world of direct mail and fulfilment comes with its own world of words, phrases and jargon. And – unless you take a bizarrely in-depth interest in the world of direct mail – i...
What is 'The' Response Rate From Direct Mail
'What is the response rate from direct mail campaigns?' is undoubtedly the question our sales consultants are asked the most. Many factors influence your response, including your industry, target audi...
Direct Mail, Graphic Design, Marketing
Brand New Website Launched: The Flow Group
Brand New Website Launched Today!! We have some very exciting news, our Group has a brand new website, which launched today! You can see it straight away; simply visit: www.theflowgroup.co.uk (IMAGE...
